Antonio Barimen (aka skribe) is a versatile social marketer and digital media consultant. He is also a published author, screenwriter, actor, producer and director.
He has developed social media projects for clients including CBS, Evian, P&G, Discovery Networks, Pernod Ricard and American Express.
When he is not being a dad to his two boys he likes to pretend that he is a capable PC gamer. He is currently based in Perth, Australia.
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Books
Science Fiction:
Frozen. Desperate. Alone. One ship must risk a weyr of dragons to save the human race.
Here is a very awesome piece of machinima from the people at Quantic Dream. This was rendered in real time on a Playstation (YES, a Playstation!) and while much of it is motion captured it demonstrates just how far machinima has come in the last few years. It also demonstrates what a terrible opportunity has been missed by virtual worlds like Blue Mars. Blue Mars has superior graphics and would have been at the forefront of machinima had they provided even the basic tools for creating visual stories: free floating camera; facial and extended body animations; lip sync.
Instead the world lies mostly dead the owners focusing on a virtual what’s hot or not. Terribly sad and wasteful when you consider where they could be now had they embraced the concept of becoming the leading machinima platform back in 2009. It appears that the guys at Quantic Dream get it.
Let’s end the week with some video artistry. This is a commercial for… look, I’m really not entirely certain – maybe a mobile phone company – but boy, does it look great.
This is a very clever, well-made online video for the Dollar Shave Club that today went viral, mainly thanks to the Reddit community. Now if you’re a business owner, especially a startup, you may be wishing that your triumphant video – you know the one that you spent way too much money on and has only generated a handful of views – went viral as well. Afterall, the only thing worse than being talked about is not being talked about. But going viral does have one or two downsides that you need to be ready for.
As part of the beta test for Perth-based startup, Floq, I’ve created the Digital Media Social Marketing Survey. I am hoping that the information will provide me with a better understanding of a whole range of businesses in different industries.
The survey should take only 5 minutes or so to complete.
All information will remain confidential.
As Floq is still in beta please contact me if you encounter any problems.
I had the pleasure of spending some time with Brendon from The Kill Devil Hills a few days ago and thought I’d share this great track from their albumn The Drought. This music really feels really rich and very Australian to me. It’s deep and mature like the red earth of the centre of our great land.
The Kill Devil Hills are a legendary band in Fremantle, their home town, and for good reason. They’re awesome!
